Thought and Practice Leadership

On the basis of insights, thoughts and practice, Interlink has developed 19 Business Models. Our research and vast experience in the pharmaceutical and healthcare industry has endorsed our belief that the following 19 capabilities are critical for success of a pharmaceutical organisation. This has provided a thought and practice leadership to Interlink.

Interlink has used following models (duly trademarked) for various clients to improve business performance. It has been observed that the use of these models best-fit for specific issues of clients, have improved business performance of our clients.

Interlink Business Models

1.Pharma & Nutraceuticals Business models
2.New Market Entry model
3.Marketing transformation model
4.Market Assessment model
5.Pillar brand growth model s“ validated on 25 brands
6.Mature Brand growth model - validated on 40 products
7.SAMROI Model (Qualitative/quantitative)
8.Pricing qualitative/quantitative model,
9.Expiry reduction model
10.Strategy Growth model
11.Business Due diligence Model
12.Implementation Index (Validated in Indian conditions)
13.Market Intelligence
14.Forecast of new products/new therapies model
15.Business (processes + systems)
16.Performance tracking and monitoring model
17.Rx generation model
18.5 C Role model
19.Sales, brand and marketing/KPIs/Leadership models
20.12 Capabilities model

Exhaustive database

• Database of 75 modules in training
• 1000 training articles
• 150 role plays
• 25 video training films and audio tapes

Domain expertise and knowledge

Interlink's uniqueness is also backed up by continuous knowledge updation, knowledge sharing and the appropriate use of this knowledge through our teams to make knowledge valuable.

Knowledge per se is of value to us only if it contributes directly in providing

• Comprehensive solutions
• Accuracy in results
• Acceleration in the process of implementation of strategies
• Interlink's researched knowledge management base is built and continuously innovated with contributions from industry experts, academicians, first hand experiences and global information updates. Backed by this knowledge base, our consultants enhance their competence to provide outstanding service for our clients.

How we work

We combine analysis with expertise, insight with variety of management tools and techniques including personal interviews, group interventions, research, environment analysis, competitive information and opportunity search .Our solutions integrate the relationship between current status of the organization, economy, competition and resources to arrive at actionable, customized, result oriented strategies.

We work in close partnership with our client teams to ensure ownership of the solutions. We never assume that the problems and opportunities of two companies are the same and therefore we treat each client uniquely.

Our client assignments result in a transfer of skills to client team in order to ensure a sustained outstanding performance.